K-State football student-athletes, coaches and staff will be seen wearing FOCO-branded face coverings as early as this Saturday, when K-State hosts KU in Manhattan for a 11:00 a.m. kickoff. FOCO will receive digital exposure and branding presence as part of its corporate partner relationship with K-State. Fans can purchase the same styles seen on the field on FOCO.com.
"We have made face coverings a priority as we continue to provide the safest environment possible for our department," Athletics Director Gene Taylor said. "We appreciate the work and support of K-State Sports Properties and FOCO to form this partnership and provide our student-athletes and staff with these high quality products."
K-State Sports Properties, the locally based Learfield IMG College team solely dedicated to K-State, secured the FOCO relationship on behalf of the athletics administration. As part of the overall rights relationship, K-State Sports Properties works with local, regional and national brands looking to align with the Wildcats. Learfield IMG College is the leading media and technology services company in intercollegiate athletics and has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Since 2008, it has served as title sponsor for the acclaimed Learfield IMG College Directors' Cup, supporting athletic departments across all divisions.
FOCO (Forever Collectibles) is a leading manufacturer of sports and entertainment merchandise, with a product line that includes apparel, accessories, toys, collectibles, novelty items, and more. FOCO's success is directly related to its ability to bring new and exciting designs, ideas, and manufacturing techniques to categories in need of innovation.
Order your K-State officially licensed mask and gaiters today > https://k-st.at/FOCO_KSU
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October 21, 2020 at 01:01AM
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K-State Announces Partnership with FOCO - Kansas State University Athletics - K-StateSports.com
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